KuCoin, a leading global cryptocurrency exchange serving over 41 million users across more than 200 regions, has signed a strategic Memorandum of Understanding (MoU) with the Vietnam Blockchain and Digital Assets Association (VBA) and 1Matrix Joint Stock Company (1Matrix). This landmark agreement marks a pivotal step in KuCoin's commitment to fostering innovation in emerging markets to accelerate blockchain infrastructure, digital asset applications, and the nation's digital economy.

Under the MoU, KuCoin will lead the transfer of advanced technology and best practices, empowering local innovation while upholding top security standards. 1Matrix will oversee domestic infrastructure and resources, while VBA will facilitate policy advocacy, standardization, and community outreach. This tripartite model fosters a transparent, sustainable digital financial ecosystem, enabling Vietnamese startups to access international markets and promote economic inclusion and growth.

Damen Chen, Vice President and Head of Group Commercial, shared his enthusiasm: "Vietnam is emerging as one of the world's most dynamic hubs for blockchain and digital assets, fueled by a young, creative, and tech-savvy community ready to pioneer global innovations. Through this strategic partnership with VBA and 1Matrix, KuCoin is excited to co-develop blockchain technology and commit to long-term collaboration in building community trust, advancing digital asset education, and nurturing Vietnam's blockchain startup ecosystem. Our shared goal is to create a transparent, secure, and internationally competitive market, elevating Vietnam as a pivotal landmark on the global blockchain map."

This partnership highlights KuCoin's dedication to security, transparency, and compliance—core pillars of its trusted reputation. As Chen noted in his recent address at Da Nang Finance and Tech Week, KuCoin prioritizes real-time order book data, regular proof-of-reserves reporting, and independent audits to combat fake volumes and ensure accountability. Among the first exchanges to mandate KYC and AML standards globally, KuCoin engages in regulatory consultations, sandboxes, and policy development. In Vietnam, KuCoin Labs and KuCoin Ventures are investing in early-stage projects and partnering with universities and communities to build talent and drive adoption in tokenization and DeFi.