Raxis Solutions announced the rebrand of Anchor Advisory Services to Praxis Distribution Partners (PDP), introducing a modern, technology-enabled distribution platform built to help asset managers more effectively reach and engage financial advisors.

Anchor Advisory, founded and led for nearly a decade by Steve Rokoszewski, earned its reputation as one of the industry's most consistent and dependable engines for advisor outreach and meeting generation. Under the Praxis umbrella, the business now expands beyond scheduling into data-driven targeting, multi-channel communication, advisor scoring, and CRM-integrated workflows—all unified under the new PDP brand.

"The asset management industry has never been more competitive," said Bill Dwyer, Executive Chairman of Praxis Solutions. "With the right people and the right technology, Praxis Distribution Partners delivers the next generation of distribution through human connection, data-driven insight, and disciplined execution."

PDP's leadership includes industry veterans Pat Miller (Praxis Managing Director of Business development) Steve Rokoszewski(President), and the support of Charlie Shaffer (Praxis Chief Revenue Officer) whose unique combination of deep asset management distribution expertise and technology background strengthens PDP's ability to design and scale modern wholesaling programs.