For 25 years, Celera Systems has provided workflow software powering critical infrastructure for the largest financial services firm's marketing and sales operations—yet almost no one knew its name. Celera's powerful platform has been exclusively distributed by Toppan Merrill under the name Merrill Connect as the technology component of bundled print and fulfillment services offerings.

Over the past 2+ decades, large financial services, banks, insurance and healthcare clients have given continuous input that has enabled Celera's platform to grow into an enterprise grade expert platform meeting strict compliance and security requirements of enterprise clients providing solutions for both print and digital order fulfillment pathways.

Enterprises that deploy Celera's workflow platform independent of traditional print vendors capture long term seamless integration into processes and internal systems such as CRMs, DAMs, and business insight tools; enabling efficiencies and cost savings related to change management, data migration, and operational continuity.

"Celera is one of the industry's best-kept secrets used by the biggest names in the business. At SOC we look for deeply embedded software platforms that with our experience and expertise have growth opportunities waiting to be unlocked," Larry Hitchcock, Managing Director SOC Capital, "and we remain committed to and excited about our long partnership with Toppan Merrill for those customers seeking a bundled solution that provides the advantages that integrations into Toppan Merrill's print and fulfilment and services operations provide."