Clearent by Xplor, a leader in embedded payment solutions, announced it is rebranding to Xplor Pay. The rebrand aligns Xplor Technologies' U.S. payments division with the company's global brand.

The new name reflects the company's transformation from a traditional credit card processor into a modern, consultative, embedded payments partner. Historically focused on a referral partnership model, Xplor Pay is now evolving to offer that plus much more – giving software companies greater flexibility and control. With its new PayFac as a Service platform purpose-built for software companies, along with tailored integrations that evolve with their business, Xplor Pay now empowers software companies to control as much – or as little – of the payments experience as they choose.

As Xplor Pay, the company is doubling down on its commitment to software vendors, SaaS platforms, and developers – delivering scalable, integrated payments to help them monetize their platforms and maximize their revenue. The rebrand also provides a more unified, consistent experience for Xplor Pay's merchant customers and partners globally, regardless of where they operate.

"We're making it quicker and easier for SaaS platforms to build payments the way they want to, and control as much of the payments process as they wish – without compromising on quality," said Nick Campbell, Chief Product Officer for Xplor Pay. "This rebrand is about redefining what it means to be a payments partner. Whether scaling up or simplifying, we're giving software companies speed, flexibility, and scalability with our new suite of purpose-built APIs and tools."