Genpact , an advanced technology services and solutions company, in collaboration with Amazon Web Services (AWS), released a new report, Harness the winds of change: How to scale AI and build trust in insurance. With 69% of insurance companies having deployed AI but only 36% of US customers seeing an improved digital experience, the report underscores how the insurance industry still needs to scale AI to meet evolving customer expectations and accelerate growth. It also provides a strategic blueprint for overcoming adoption barriers to unlock AI's transformative potential.

"We conducted this study to shed light on the untapped potential of AI in the insurance sector," said Adil Ilyas, Global Business Leader, Insurance, Genpact. "While many insurers have made strides in adopting AI, significant opportunities remain to scale its impact. By aligning AI strategies with customer expectations and operational goals, insurers can drive innovation, build trust, and create a more resilient future for their businesses."